Why Producing Real Estate Sales Videos Is Important

 If you’ve already got a website and blog for your real estate business, you may still be missing something: video.  Any business can benefit from an online presence that includes video, but this is especially true when it comes to real estate.  Online sales videos on your real estate website can help you reach a wider clientele base and help you show off your listings in a whole new way:  Old-fashioned real estate listing photos simply don’t show enough of a home, or adequately convey the flow, size or set-up of a home or individual room. As well, a video […]

Broadcast Tapes & formats (from http://en.wikipedia.org)

Betacam The original Betacam format was launched on August 7, 1982. It is an analog component video format, storing the luminance, “Y”, in one track and the chrominance, on another as alternating segments of the R-Y and B-Y components performing Compressed Time Division Multiplex, or CTDM.[1] This splitting of channels allows true broadcast quality recording with 300 lines of horizontal luminance resolution and 120 lines chrominance resolution (versus ≈30 for Betamax/VHS), on a relatively inexpensive cassette based format. The original Betacam format records on cassettes loaded with oxide-formulated tape, which are theoretically the same as used by its consumer market-oriented […]

Using video production in Toronto

If you’re a small business owner, you know how important it is to market yourself. When you’re working on your own advertising, it can be hard to meet your objective of reaching as many people as possible without going over budget. That’s why professional video production is a great asset for small business owners who don’t know where to start.    Purchasing your own equipment and then coming up with a great video message for your clients or customers can take a lot of time, money and effort while keeping you distracted from running your business. If you’ve got a website […]

The Future of 3D Cameras

With this seemingly sudden flood of interest in 3D movies, many are wondering if movie marketers are just jumping on the bandwagon and trying to appeal to the public fascination with a new fad. But 3D camera work is not necessarily a new fad, with 3D films being heavily marketed throughout North American pop culture beginning in the 1950s and seeing a broad resurgence in the 1980s. Critics are torn as to whether consumers will wake up to an overhyped fad or embrace the technology and look forward to all of the things that can be done with it. 3D […]